Merger of Amul with Cooperative Societies

In News

• Amul will be merged with five other cooperative societies to form a multi-state cooperative society (MSCS).

About

•  Formed in 1946. Amul is an Indian dairy state government cooperative society, based at Anand, Gujarat.
  • The Gujarat Cooperative Milk Marketing Federation Ltd markets its products under the Amul brand.
• Amul spurred India’s White Revolution which made the country the world’s largest producer of milk and milk products. 
  • Verghese Kurien (father of the white revolution in India) is credited with the success of Amul’s marketing.
• Tribhuvandas Kishibhai Patel under the guidance of Sardar Vallabhbhai Patel became the founding chairman of the organization. 
• The Amul Model of dairy development is a three-tiered structure with the dairy cooperative societies at the village level federated under a milk union at the district level and a federation of member unions at the state level.

Significance

• The MSCS will ensure the export of the products after its certification so that profit can go directly into the bank accounts of the farmers.
• India has a huge opportunity to deliver milk to countries like Bhutan, Nepal, Bangladesh and Sri Lanka, and to explore this world market.
• India is the top milk producer and has the highest cattle population in the world. Uttar Pradesh is the highest milk-producing state in India

Source: ET