{"id":80155,"date":"2026-07-27T17:49:55","date_gmt":"2026-07-27T12:19:55","guid":{"rendered":"https:\/\/www.nextias.com\/ca\/?p=80155"},"modified":"2026-07-27T17:52:18","modified_gmt":"2026-07-27T12:22:18","slug":"svep-startup-village-entrepreneurship-programme","status":"publish","type":"post","link":"https:\/\/www.nextias.com\/ca\/current-affairs\/27-07-2026\/svep-startup-village-entrepreneurship-programme","title":{"rendered":"Start-up Village Entrepreneurship Programme (SVEP)"},"content":{"rendered":"\n<p><strong>Syllabus:<\/strong><strong> GS2\/Welfare Schemes and Governance; GS3\/Inclusive Growth<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Context<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Recently, the government highlighted the <strong>increasing impact of the Start-up Village Entrepreneurship Programme (SVEP)<\/strong> that has assisted <strong>more than 4.32 lakh rural firms<\/strong> and improved rural lives through community-led entrepreneurship under DAY-NRLM.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>About<\/strong> <strong>Start-up Village Entrepreneurship Programme (SVEP)<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It was launched in <strong>2016<\/strong> as a sub-scheme of the <strong>Deendayal Antyodaya Yojana\u2013National Rural Livelihoods Mission (DAY-NRLM)<\/strong> by the <strong>Ministry of Rural Development<\/strong>.<\/li>\n\n\n\n<li><strong>Objectives:<\/strong>\n<ul class=\"wp-block-list\">\n<li>To promote <strong>non-farm rural enterprises<\/strong>.<\/li>\n\n\n\n<li>To generate <strong>self-employment and sustainable livelihoods<\/strong>.<\/li>\n\n\n\n<li>To empower first generation entrepreneurs, especially women and marginalised populations.<\/li>\n\n\n\n<li>To diversify sources of income in rural areas to lessen dependence on agriculture.<\/li>\n\n\n\n<li>To create community-based enterprises that create strong local economies.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Key Features:<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Community Enterprise Fund (CEF)<\/strong> funding.<\/li>\n\n\n\n<li>Business planning, skills development, coaching and enterprise management support.<\/li>\n\n\n\n<li>Convergence with government plans and credit facilitation through banks.<\/li>\n\n\n\n<li>Digital tools for business planning, credit evaluation and corporate monitoring.<\/li>\n\n\n\n<li>Community-based decision-making in the selection and funding of enterprises.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img data-dominant-color=\"bbd3e2\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"671\" src=\"https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-236-1024x671.png\" alt=\"start-up village entrepreneurship programme\" class=\"not-transparent wp-image-80157\" style=\"--dominant-color: #bbd3e2; aspect-ratio:1.526102137564936;width:428px;height:auto\" srcset=\"https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-236-1024x671.png 1024w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-236-300x197.png 300w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-236-768x503.png 768w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-236-1536x1007.png 1536w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-236.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Institutional Framework of SVEP<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>National Level: <\/strong>Implemented under <strong>DAY-NRLM<\/strong>, Ministry of Rural Development.<\/li>\n\n\n\n<li><strong>State Level: <\/strong>Executed through <strong>State Rural Livelihood Missions (SRLMs)<\/strong>.<\/li>\n\n\n\n<li><strong>Block Level: Block Resource Centres\u2013Enterprise Promotion (BRC-EPs)<\/strong> coordinate implementation.\n<ul class=\"wp-block-list\">\n<li>Provision of <strong>\u20b96.50 crore per block<\/strong>.<\/li>\n\n\n\n<li>Average investment of <strong>\u20b927,083 per enterprise<\/strong>.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Community Level:<\/strong> Enterprise Promotion (CRP-EPs) Community Resource Persons provide business mentoring, enterprise planning, loan facilitation and market connection help.\n<ul class=\"wp-block-list\">\n<li>Each CRP-EP provides mentorship to up to 50 firms.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Role of Self Help Groups (SHGs):<\/strong> Identify suitable entrepreneurs; handle the Community Enterprise Fund loans; assess enterprise performance; and give ongoing hand holding support.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img data-dominant-color=\"afdce9\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"948\" src=\"https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-237-1024x948.png\" alt=\"SVEP\" class=\"not-transparent wp-image-80158\" style=\"--dominant-color: #afdce9; width:438px;height:auto\" srcset=\"https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-237-1024x948.png 1024w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-237-300x278.png 300w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-237-768x711.png 768w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-237-1536x1421.png 1536w, https:\/\/wp-images.nextias.com\/cdn-cgi\/image\/format=auto\/ca\/uploads\/2026\/07\/image-237.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Inclusive Design of the Programme<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Women-Centric Approach:<\/strong> At least 60% of the beneficiaries are women; At least 60% of CRP-EPs are women; Around 90% of CRP-EPs are recruited from SHG households.<\/li>\n\n\n\n<li><strong>Focus on Vulnerable Sections:<\/strong> Priority to SC\/ST communities, minorities, Persons with Disabilities (PwDs), poor rural households and individuals with little educational attainment.<\/li>\n\n\n\n<li><strong>Community Ownership:<\/strong> Enterprises are selected based on poverty status, local needs, entrepreneurial potential and enterprise viability assessment.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Achievements of SVEP<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Enterprise Development: <\/strong>Supported <strong>over 4.32 lakh rural enterprises<\/strong>.\n<ul class=\"wp-block-list\">\n<li>Highest implementation in Assam, Bihar, Jharkhand, West Bengal and Madhya Pradesh.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Impact Assessment (Quality Council of India): <\/strong>Major findings include:\n<ul class=\"wp-block-list\">\n<li><strong>99%<\/strong> enterprises were profitable.<\/li>\n\n\n\n<li>Enterprises contributed <strong>57%<\/strong> of household income.<\/li>\n\n\n\n<li>Average monthly revenue from enterprise: <strong>\u20b939,000<\/strong><\/li>\n\n\n\n<li>Manufacturing businesses earned about <strong>\u20b947,800 a month.<\/strong><\/li>\n\n\n\n<li><strong>96% of entrepreneurs<\/strong> said they saw an increase in savings.<\/li>\n\n\n\n<li><strong>75% of firms<\/strong> were women-owned or managed.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Socio-Economic Outcomes:<\/strong> Greater financial inclusion, higher household incomes, better nutrition, education, sanitation and health, greater confidence and social standing of women and support for first generation rural entrepreneurs.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Case Study: Success Stories<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Bhagyashri Londhe, Maharashtra:<\/strong> Expanded her food processing business with the help of an SVEP loan of \u20b945,000.\n<ul class=\"wp-block-list\">\n<li>Earned <strong>\u20b95 lakh within 10 days<\/strong> at Mahalaxmi Saras.<\/li>\n\n\n\n<li>Created employment for rural women.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Poonam (Uttar Pradesh): <\/strong>Became a certified <strong>CRP-EP<\/strong>; mentored around <strong>40 enterprises<\/strong>; and facilitated credit, business planning, and market access.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Other Rural Development Programmes<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>DAY-NRLM: <\/strong>Women&#8217;s SHGs and livelihood promotion. It has constructed a strong institutional framework on which the success of SVEP is built.\n<ul class=\"wp-block-list\">\n<li>Key Highlights:\n<ul class=\"wp-block-list\">\n<li>Organises rural poor households into Self Help Groups (SHGs).<\/li>\n\n\n\n<li>Mainly targeting women\u2019s economic empowerment.<\/li>\n\n\n\n<li>Promotes financial inclusion, skill development and diversification of income sources.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>PM Formalisation of Micro Food Processing Enterprises (PMFME)<\/strong> <strong>Support <\/strong>to micro food processing enterprises<\/li>\n\n\n\n<li><strong>PMEGP:<\/strong> Credit Linked Employment Generation<\/li>\n\n\n\n<li><strong>MUDRA Yojana: <\/strong>Collateral free loans to smaller enterprises<\/li>\n\n\n\n<li><strong>Stand-Up India: <\/strong>Women and SC\/ST entrepreneurship<\/li>\n\n\n\n<li><strong>SFURTI:<\/strong> Up-gradation of Traditional Industries and Clusters<\/li>\n\n\n\n<li><strong>National Rural Economic Transformation Project (NRETP):<\/strong> Development of enterprise through SHGs<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Related Challenges<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Limited market access: <\/strong>Rural firms have long faced challenges in areas like branding, packaging and marketing.<\/li>\n\n\n\n<li><strong>Credit Constraints: <\/strong>Reliance on community donations and no access to official credit.<\/li>\n\n\n\n<li><strong>Limited digital literacy:<\/strong> Low technology adoption Low technology adoption.<\/li>\n\n\n\n<li><strong>Infrastructure Gaps:<\/strong> Lack of logistics, storage, transport and internet connectivity.<\/li>\n\n\n\n<li><strong>Capacity Constraints:<\/strong> Continuous skill upgradation is a necessity for enterprise survival.<\/li>\n\n\n\n<li><strong>Regional Imbalances:<\/strong> Concentrated in few states, many regions still under-covered.<\/li>\n\n\n\n<li><strong>Growth Hurdles: <\/strong>Small businesses can grow only in local markets.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Way Forward<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Boost rural start-up ecosystem:<\/strong> Set up incubation centres and innovation hubs in remote regions.<\/li>\n\n\n\n<li><strong>Strengthen Market Linkages: <\/strong>Promote e-commerce platforms such as GeM, ONDC, digital marketplaces.<\/li>\n\n\n\n<li><strong>Enhance Access to Finance: <\/strong>Expand credit guarantee schemes and link with MUDRA and Stand-Up India.<\/li>\n\n\n\n<li><strong>Technology Adoption:<\/strong> Promote digital bookkeeping, UPI payments, AI-enabled market intelligence and e-commerce.<\/li>\n\n\n\n<li><strong>Skill Development:<\/strong> Provide sector specific entrepreneurial training through Krishi Vigyan Kendras (KVKs), Industrial Training Institutes (ITIs) and Rural Self Employment Training Institutes (RSETIs)<\/li>\n\n\n\n<li><strong>Cluster-Based Development:<\/strong> Develop producer collectives and value chains to strengthen competitiveness.<\/li>\n\n\n\n<li><strong>Robust Monitoring:<\/strong> Enhance MIS-based monitoring and impact evaluation to support evidence-based policy adjustments.<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.pib.gov.in\/PressNoteDetails.aspx?id=159317&amp;NoteId=159317&amp;ModuleId=3\" target=\"_blank\" rel=\"noopener\">Source: PIB<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong> Context <\/strong><\/p>\n<li class=\"ms-5\"> Recently, the government highlighted the increasing impact of the Start-up Village Entrepreneurship Programme (SVEP) that has assisted more than 4.32 lakh rural firms and improved rural lives through community-led entrepreneurship under DAY-NRLM. <\/li>\n<p><\/p>\n<p><strong> About Start-up Village Entrepreneurship Programme (SVEP) <\/strong><\/p>\n<li class=\"ms-5\"> It was launched in 2016 as a sub-scheme of the Deendayal Antyodaya Yojana\u2013National Rural Livelihoods Mission (DAY-NRLM) by the Ministry of Rural Development. <\/li>\n<p><a href=\" https:\/\/www.nextias.com\/ca\/current-affairs\/27-07-2026\/svep-startup-village-entrepreneurship-programme \" class=\"btn btn-primary btn-sm float-end\">Read More<\/a><\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[21],"tags":[],"class_list":["post-80155","post","type-post","status-publish","format-standard","hentry","category-current-affairs"],"acf":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/posts\/80155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/comments?post=80155"}],"version-history":[{"count":4,"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/posts\/80155\/revisions"}],"predecessor-version":[{"id":80162,"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/posts\/80155\/revisions\/80162"}],"wp:attachment":[{"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/media?parent=80155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/categories?post=80155"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nextias.com\/ca\/wp-json\/wp\/v2\/tags?post=80155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}